What kind of transformation could you unlock by digging down to underlying purpose?

What’s the purpose of your organisation, or service? are you sure?

I often help people to get to grips with transformation ideas, looking for real innovation. And I keep coming back to a case study of work done by my erstwhile colleague Garath Symonds FRSA.

https://www.cypnow.co.uk/opinion/article/leadership-commissioning-works-when-you-know-what-young-people-need

Have you looked deeply, with stakeholders and customers, at the true purpose — or purposes — of your organisation or service? What did you see?

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